Transformative partnership for leadership and conflict navigation

Realign with your values and goals.

Navigate injustice and uncertainty.

Do the inner work to have the greatest impact.

  • "Frieda's superpower is her ability to create a space where anything can be shared while simultaneously empowering her clients to take action to achieve what they want in life."

    — Leadership coaching colleague

  • “Amazing facilitation, interesting activities, moments that encourage deep connection... Frieda is super professional, engaging, and does a fantastic job leading!”

    — Navigating Conflict series participant

  • "Within our first 30 minutes, Frieda was able to uncover a lifelong career goal that I’ve struggled (or been too afraid) to share with anyone in the past... She's a wonderful coach – kind, intuitive, patient, asks thoughtful questions, and has a gift for seeing beyond the surface level."

    — Strengths coaching client

  • "When I met Frieda what was most obvious is her next-level listening skills that ensure people feel heard and respected. From that listening, we can make sense of the world and transform, especially with Frieda supporting that journey. Hire Frieda, work with her, talk to her if you want to be inspired, see examples of courage in her own life, or simply want to get clear on your own leadership edges. She is a gift."

    — Innovation leadership consultancy CEO

  • "Frieda is a brilliant and gifted leader who really understands what it takes to build a business. Her ability to step back and look at the big picture, calm everything down and move us in the right direction was invaluable. I was lucky to have her leadership and coaching. She's the type of person you want in your corner."

    — Med Tech COO, Oakland CA

  • “Frieda was invaluable in helping me clarify my ideas, identify tangible goals, and move forward with confidence in the otherwise daunting experience of opening a small business. I recommend her to anyone who is looking to move forward with their career professionally and creatively, whether that means finding new ways to feel fulfilled, or completely diverting (as I did!) onto a new path.”

    — Wine importer, Oakland

  • “Frieda enabled us to distill the valuable aspects of our company’s offerings into language suitable for a venture capital audience. Additionally, she was able to provide guidance in the prioritization of our product goals. She was a pleasure to work with, and I admire her integrity and sharp listening skills.”

    — Tech startup founder, San Francisco

  • “Frieda helps me put the focus on myself as well as on my short- and longer-term goals. Her clarity and empowerment seems to translate into more clarity and empowerment for me through our work.”

    — Executive chef, Berkeley

  • “I appreciate the depth and human connection. Wonderful opportunities to practice… Frieda’s warm, smooth, highly applicable delivery made it a joy to participate in. I didn’t expect it to be so insightful!”

    — Liberating Structures workshop participant

  • “Frieda enabled us to distill the valuable aspects of our company’s offerings into language suitable for a venture capital audience. Additionally, she was able to provide guidance in the prioritization of our product goals. She was a pleasure to work with, and I admire her integrity and sharp listening skills.”

    — Tech startup founder, San Francisco

  • “Frieda really listens to me and asks questions that help me understand myself better. I feel so supported every time we talk. I have the sensation with her of warmth - that she really cares about the problems I have and genuinely wants to help. I’m so grateful to have her as my coach.”

    — Health tech entrepreneur, Bangkok

Some of My Clients